Here’S How People Make Money From Viral Videos

How much money YouTube pays creators for a single video depends on a number of factors, but the number of views it gets is a big one. If your goal is purely to make money, and you are already part of the YouTube Partner Programme, it won’t make much difference to you. Your content will still need to adhere to whatever criteria advertisers are enforcing if you want to monetize your videos. And if that criteria closely aligns with what YouTube wants in terms of algorithm-friendly content, all the better. It is important to remember that YouTube’s goal of more watch time is largely geared towards serving more advertisements.

For instance, Andrei Jikh, a personal-finance influencer, told Business Insider that he earns more money by including midroll ads, which can run in videos lasting over 8 minutes. They can be skippable or non skippable, and creators can place them manually or have them automatically placed by YouTube.

So it stands to reason that their criteria will be somewhat similar to the requirements Adwords has with regards to showing an ad on a video . Another point of correlation can be found in sensitive content.

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Do the simple math, if 600 people watch a two-hour live stream, that’s 1200 hours of Watch Time. This is something I frequently talk about with creators who have these types of goals in mind. Also, you have to achieve that 4000 hours in 12 consecutive months. The videos don’t need to have been published in the last 12 months, but they need to have been watched on your channel in the last 52 weeks. A video with 1 million YouTube views doesn’t always make the same amount of money and can vary considerably depending on the creator.

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Advertisers are increasingly shying away from certain types of content—anything offensive, violent, political, and so on. At the same time, YouTube is less likely to push the content of this nature because it may cause offence and upset. In this case, once again, the videos that are demonetized are pushed less by the algorithm. But it is the content of the video that causes both things to happen independently of each other. So it makes sense that YouTube would want to push those videos that are going to earn them money over those that aren’t.

  • In regard to increasing your video views, you should use these cards to encourage users to visit your lesser watched content and subscribe to your channel.
  • After the first video ends, your other videos will automatically play, which will get more views for each played video without them having to navigate off the player.
  • In 2012, The Guardian reported that “Charlie Bit My Finger,” now with more than 800 million views, made more than £100,000 at that point.
  • Use your behavioral analytics to see at which points users stop watching your video and implement the card beforehand to ensure it gets seen by more viewers.

Especially considering that the videos that are allegedly being buried are costing YouTube less money when they are not actively being watched. Whatever the reason, it would certainly be interesting to see how many of those YouTubers might change their mind about not monetizing their videos if they knew that it cost them views.

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Also, when it’s time-sensitive content, you really do need to consider how fast you can a video out. Second of all, the more videos you publish on YouTube, the more data YouTube has to play with, in terms of serving up your content to the right audience. The more boxes you tick, and the more thorough your answers are, the faster and more efficiently this application form can be processed.

Now she runs a channel with 284,000 subscribers and posts weekly videos about her day-to-day life experiences. Here’s how much money YouTube paid creators for a video with 100,000, 1 million, and 150 million views, according to top YouTube creators.

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